Marketing Governance and Brand Protection for your Affiliates
Compliance and Consent Management
While you meticulously adhere to data protection laws such as POPIA, GDPR, CCPA, FTC, the question is -
Do your affiliates also uphold these standards in the automated, real-time environment while representing your brand?
Maintaining Brand Consistency
Ensuring your brand message is current and consistent across all advertising collateral and marketing channels, both internal and external is essential.
Do you find it challenging to ensure that all content and marketing collateral used by your affiliates are in alignment with your brand's ethos?
Efficient Marketing Communication
While you strive to optimize your marketing strategies to avoid over-communication and audience fatigue.
Are you worried about the possibility of your brand and your third-party affiliate partners delivering the same message to potential customers simultaneously?
Dripcel's Marketing Governance and Brand Protection
If you answered yes to any of the above questions, our latest innovation addresses the above challenges through a comprehensive, plug-and-play solution, unlike anything you have seen before. Our Dripcel platform enables you to effortlessly integrate your lead providers as separate marketing channels into your Dripcel account without any coding.
This allows you to directly control how and who they contact, without sharing any personally identifiable information between you and your lead providers.
Real-Time Compliance and Consent Checks
Automated Verification
Before any SMS is sent using your brand name, affiliates must use your unique Dripcel API to verify consent, ensuring compliance with opt-in regulations.
Centralized Opt-In/Opt-Out Management
Real-time checks on customer preferences, maintaining up-to-date records of consent status to prevent unauthorized communication.
Frequency and Duplication Control
Message Frequency Management Across All Channels
Dripcel assesses the last communication sent to a contact, allowing brand owners to set rules on message frequency to avoid over-communication across all channels including 3rd party lead providers.
Duplicate Prevention
Dripcel offers visibility into planned third-party communications, enabling brand owners to prevent message duplication, saving costs, and enhancing customer experience.
Security and Simplicity
Straightforward Execution
Affiliates simply ping a contact's cell number and marketing message to your unique and secure Dripcel API, receiving real-time approval or rejection without any data storage or exchange.
Customizable Control
Brand owners can fine-tune approval and rejection processes, aligning them with current marketing campaigns, contact data policies and consent management.
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